1. Market analysis:
The children’s water park is based on the business philosophy of everything for children, which distinguishes it from the overly commercial atmosphere of other amusement parks, and psychologically makes the target customer group more acceptable. The children’s water park is a new water project that attracts very high passengers and can bring a large passenger flow to the children’s area. Shopping malls all over the world are also looking for new project breakthroughs.
2. Customer group analysis:
The customer base of the children’s playground can be divided into fixed customers and mobile customers. Fixed customers are a relatively stable source of revenue for indoor children’s playgrounds; mobile customers are very random and difficult to predict. Generally speaking, the first thing that indoor children’s parks must strive for is a fixed source of customers. Without a fixed source of customers, it is difficult for your park to continue to operate.